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This book turns on its head some of the 'received truths' of innovation management. Innovation is still the solution for future prosperity and it remains a potent force for competitive advantage, but business and government must get better at it. This book shows us how.

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    eBook icon EPUB eBook Innovation Sucks!

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    • Title: Innovation Sucks! by Alan Watkins; Simon May
    • Publisher: Taylor & Francis
    • Print ISBN: 9780367681920, 0367681927
    • eText ISBN: 9781000326093
    • Edition: 2021 1st edition
    • Format: EPUB eBook
    $24.75
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