In "Hillstrom's Customer Development" Kevin walks the reader through a process he uses with clients to measure how effective a brand is at moving customers from prospect to first order to loyalty status. The reader learns about key inflection points in the customer development process when customers are most receptive to purchasing again. By focusing on Acquisition, Welcome, Emergence, Loyalty, and Retirement the marketer is given the analytical tools necessary to develop a loyal customer base that delivers disproportionate ...
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In "Hillstrom's Customer Development" Kevin walks the reader through a process he uses with clients to measure how effective a brand is at moving customers from prospect to first order to loyalty status. The reader learns about key inflection points in the customer development process when customers are most receptive to purchasing again. By focusing on Acquisition, Welcome, Emergence, Loyalty, and Retirement the marketer is given the analytical tools necessary to develop a loyal customer base that delivers disproportionate profit for years to come.
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Add this copy of Hillstrom's Customer Development: An Introduction to to cart. $20.09, new condition, Sold by Ingram Customer Returns Center rated 5.0 out of 5 stars, ships from NV, USA, published 2021 by Independently Published.
Add this copy of Hillstrom's Customer Development: an Introduction to to cart. $36.89, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2021 by Independently published.
Add this copy of Hillstrom's Customer Development: an Introduction to to cart. $67.24, new condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2021 by Independently published.