Grouped: How Small Groups of Friends Are the Key to Influence on the Social Web

The Web is being rebuilt around people. From travel to news to commerce, businesses are reorienting their efforts around people--around the social behavior of their customers and potential customers. This book pulls together the latest research on influence and social behavior to describe how people are connected, and how ideas and brand messages spread through social networks. Read More

The Web is being rebuilt around people. From travel to news to commerce, businesses are reorienting their efforts around people--around the social behavior of their customers and potential customers. This book pulls together the latest research on influence and social behavior to describe how people are connected, and how ideas and brand messages spread through social networks. Read Less

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  	This is a digital edition of this title. Buy eBook Lifetime Access: $23.99 Title: Grouped by Paul Adams Publisher: Pearson Technology Group Print ISBN: 9780321804112, 0321804112 eText ISBN: 9780132854290 Edition: 2011 1st edition Format: EPUB eBook	$23.99 Buy eBook This is a digital eBook Nothing will be shipped to you Works with web browsers and the VitalSource app on all Windows, Mac, Chromebook, Kindle Fire, iOS, and Android devices Most eBooks are returnable within 14 days of purchase Questions? See our eBook FAQ