Skip to main content alibris logo

Got Game: How the Gamer Generation Is Reshaping Business Forever

by ,

Write The First Customer Review
Got Game: How the Gamer Generation Is Reshaping Business Forever - Beck, John C, and Wade, Mitchell
Filter Results
Shipping
Item Condition
Seller Rating
Other Options
Change Currency

Got Game shows how growing up immersed in video games has profoundly shaped the attitudes and abilities of this new generation. Though little-noticed, these ninety million rising professionals, through sheer numbers, will inevitably dominate business - and are already changing the rules. While many of these changes are positive - such as more open communication and creative problem-solving - they have caused a generation gap that frustrates gamers and the boomers who manage them. Got Game identifies the distinct values and ...

loading
Got Game: How the Gamer Generation Is Reshaping Business Forever 2004, Harvard Business Review Press, Boston, MA

ISBN-13: 9781578519491

Hardcover