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Flexible Product Development: Building Agility for Changing Markets

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Flexible Product Development: Building Agility for Changing Markets - Smith, Preston G
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In this landmark book, Preston Smith attributes the recent declinein innovation to pressure from financial markets that drivesmanagement toward rigid development approaches such as phaseddevelopment processes, Six Sigma, and project office. Theseprocesses have unintentionally (but effectively) made changesduring development more difficult, disruptive, and expensive, whilethe need for change continues at an accelerating pace. Flexible Product Development is a hands-on resource thatprovides the tools and strategies ...

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Flexible Product Development: Building Agility for Changing Markets 2007, Jossey-Bass, San Francisco, CA

ISBN-13: 9780787995843

Hardcover