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Fad Surfing in the Boardroom: Managing in the Age of Instant Answers

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Fad Surfing in the Boardroom: Managing in the Age of Instant Answers - Shapiro, Eileen C
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Fad Surfing (n): the practice of riding the crest of the latest management panacea and then paddling out again in time to ride the next one; always absorbing for managers and lucrative for consultants

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Fad Surfing in the Boardroom: Managing in the Age of Instant Answers 1996, Basic Books, Reading, MA

ISBN-13: 9780201441956

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