Here Calkins shows business how to create and maintain a defensive strategy including: how to understand and get competitive intelligence; how to determine if your brand or company is at risk; how to create a defensive strategy; limiting risk and preventing a trial; understanding your own IP as a weapon - and much more.
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Here Calkins shows business how to create and maintain a defensive strategy including: how to understand and get competitive intelligence; how to determine if your brand or company is at risk; how to create a defensive strategy; limiting risk and preventing a trial; understanding your own IP as a weapon - and much more.
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Add this copy of Defending Your Brand: How Smart Companies Use Defensive to cart. $1.50, good condition, Sold by Goodwill of Greater Milwaukee rated 5.0 out of 5 stars, ships from Milwaukee, WI, UNITED STATES, published 2012 by Springer.
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The cover has visible markings and wear. The dust jacket is clean and undamaged. The pages are in Good condition but show signs of gentle use! There is a signature or handwriting on the inside front cover. Codes or product keys that accompany this product may not be valid. Fast Shipping in a Standard Poly Mailer!
Add this copy of Defending Your Brand: How Smart Companies Use Defensive to cart. $2.50, like new condition, Sold by ThriftBooks-Reno rated 5.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published 2012 by Palgrave MacMillan.
Add this copy of Defending Your Brand: How Smart Companies Use Defensive to cart. $2.50, very good condition, Sold by ThriftBooks-Atlanta rated 5.0 out of 5 stars, ships from Austell, GA, UNITED STATES, published 2012 by Palgrave MacMillan.
Add this copy of Defending Your Brand: How Smart Companies Use Defensive to cart. $2.50, very good condition, Sold by ThriftBooks-Dallas rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2012 by Palgrave MacMillan.
Add this copy of Defending Your Brand: How Smart Companies Use Defensive to cart. $2.50, good condition, Sold by ThriftBooks-Baltimore rated 5.0 out of 5 stars, ships from Halethorpe, MD, UNITED STATES, published 2012 by Palgrave MacMillan.
Add this copy of Defending Your Brand: How Smart Companies Use Defensive to cart. $3.18, good condition, Sold by ThriftBooks-Reno rated 5.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published 2012 by Palgrave MacMillan.
Add this copy of Defending Your Brand: How Smart Companies Use Defensive to cart. $3.18, good condition, Sold by ThriftBooks-Baltimore rated 5.0 out of 5 stars, ships from Halethorpe, MD, UNITED STATES, published 2012 by Palgrave MacMillan.
Add this copy of Defending Your Brand: How Smart Companies Use Defensive to cart. $5.56, very good condition, Sold by BooksRun rated 4.0 out of 5 stars, ships from Philadelphia, PA, UNITED STATES, published 2012 by Palgrave Macmillan.
Add this copy of Defending Your Brand: How Smart Companies Use Defensive to cart. $9.97, good condition, Sold by tLighthouseBooks rated 4.0 out of 5 stars, ships from Onekama, MI, UNITED STATES, published 2012 by Springer.
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Good. A copy that has been read but remains in clean condition. All pages are intact and the cover is intact. The spine and cover may show signs of wear. Pages can include limited notes and highlighting and the copy can include From the library of labels or previous owner inscriptions. 100% GUARANTEE! Shipped with delivery confirmation. If you're not satisfied with purchase please return item for full refund.
