Edited by two experts in the fields of business and marketing, Customer Relationship Management in Electronic Markets is designed to help you build Internet relationships that lead to customer retention and long-term loyalty. With this book, you will be able to offer customers the benefits they seek in the virtual marketplace and serve their best interests. Designed for customer service workers, managers, consultants, corporate trainers, and marketing students, this valuable tool can help you with Web sites, e-mails, ...
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Edited by two experts in the fields of business and marketing, Customer Relationship Management in Electronic Markets is designed to help you build Internet relationships that lead to customer retention and long-term loyalty. With this book, you will be able to offer customers the benefits they seek in the virtual marketplace and serve their best interests. Designed for customer service workers, managers, consultants, corporate trainers, and marketing students, this valuable tool can help you with Web sites, e-mails, cookies, and other technology to attract and keep the customers who will be the most profitable for your business.
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Add this copy of Customer Relationship Management in Electronic Markets to cart. $48.84, new condition, Sold by Ingram Customer Returns Center rated 5.0 out of 5 stars, ships from NV, USA, published 2004 by Routledge.
Add this copy of Customer Relationship Management in Electronic Markets to cart. $68.11, new condition, Sold by Ria Christie Books rated 5.0 out of 5 stars, ships from Uxbridge, MIDDLESEX, UNITED KINGDOM, published 2004 by Routledge.
