"This insightful book explores contemporary consumer behaviour and marketing practices, exploring how to promote effectively towards sustainable tourism development through policies, practices and initiatives involving all stakeholders, including indigenous peoples, local communities, visitors, industry and governments. Proposing a mixture of theory and practice with practical case studies, this book is an important resource for students, researchers and academics in business and tourism, as well as managers and decision ...
Read More
"This insightful book explores contemporary consumer behaviour and marketing practices, exploring how to promote effectively towards sustainable tourism development through policies, practices and initiatives involving all stakeholders, including indigenous peoples, local communities, visitors, industry and governments. Proposing a mixture of theory and practice with practical case studies, this book is an important resource for students, researchers and academics in business and tourism, as well as managers and decision-makers globally"--
Read Less
Add this copy of Contemporary Marketing and Consumer Behaviour in to cart. $169.09, new condition, Sold by Ingram Customer Returns Center rated 5.0 out of 5 stars, ships from NV, USA, published 2024 by Routledge.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
New. Print on demand Sewn binding. Cloth over boards. 228 p. Contains: Unspecified, Illustrations, black & white, Halftones, black & white, Line drawings, black & white, Tables, black & white. Routledge Critical Studies in Tourism, Business and Manageme.
Add this copy of Contemporary Marketing and Consumer Behaviour in to cart. $220.44, new condition, Sold by Ria Christie Books rated 5.0 out of 5 stars, ships from Uxbridge, MIDDLESEX, UNITED KINGDOM, published 2024 by Routledge.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
New. Sewn binding. Cloth over boards. 228 p. Contains: Unspecified, Illustrations, black & white, Halftones, black & white, Line drawings, black & white, Tables, black & white. Routledge Critical Studies in Tourism, Business and Manageme.
