The 2008 U.S. election was arguably the most important election of our lifetime: the first African American president was elected to office; the candidacy of Sarah Palin marked only the second time that a major party ticket included a female; and the electoral performance of young citizens - digital natives, greatly attracted by digital media - signaled the highest turnout in a long time.Taking all these issues into consideration, this book offers a landmark examination of the 2008 election from a global perspective, with ...
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The 2008 U.S. election was arguably the most important election of our lifetime: the first African American president was elected to office; the candidacy of Sarah Palin marked only the second time that a major party ticket included a female; and the electoral performance of young citizens - digital natives, greatly attracted by digital media - signaled the highest turnout in a long time.Taking all these issues into consideration, this book offers a landmark examination of the 2008 election from a global perspective, with emphasis on the wide range of digital media utilized by the campaigners and how campaign communication influenced young citizens. The authors argue that the use of digital technologies in the campaign, and the success of Barack Obama in attracting young voters to his cause, provides an excellent case study - perhaps something of a turning point in campaign communication - for carefully examining the emerging role of digital political media, and a continuing renewal in young citizens' electoral engagement. The wide-ranging contributions to this volume provide a comprehensive examination of a historic political campaign and election. The book's findings offer revealing answers regarding the content and effects of various forms of political campaign communication, and raise questions and possibilities for future research.
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Add this copy of Communication in the 2008 U.S. Election: Digital to cart. $36.86, good condition, Sold by HPB-Red rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2010 by Peter Lang Inc., International A.
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2010, Peter Lang Inc., International Academic Publishers
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Peter Lang Inc., International Academic Publishers
Published:
2010
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English
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18075661492
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2010, Peter Lang Inc., International Academic Publishers
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Peter Lang Inc., International Academic Publishers
Published:
2010
Language:
English
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18157260442
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Add this copy of Communication in the 2008 U.S. Election: Digital to cart. $44.14, new condition, Sold by GreatBookPrices rated 4.0 out of 5 stars, ships from Columbia, MD, UNITED STATES, published 2010 by Peter Lang Inc., International Academic Publishers.
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2010, Peter Lang Inc., International Academic Publishers
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Peter Lang Inc., International Academic Publishers
Published:
2010
Language:
English
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18146856442
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New. Trade paperback (US). Glued binding. 329 p. Frontiers in Political Communication, 20. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
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2010, Peter Lang Inc., International Academic Publishers
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2010, Peter Lang Inc., International Academic Publishers
