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By the Numbers: Using Facts and Figures to Get Your Projects, Plans, and Ideas Approved

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Great ideas don't simply sell themselves. They have lo be backed up by numbers -- initial investment cost estimates, marketing numbers, production costs, projected revenues, etc. Without this information, nobody in their fight mind will give the go-ahead -- or fork over any funding. By the Numbers is a step-by-step guide on how to research, select, and use numbers to sell a new idea or venture. It shows readers how to: gather all the information, facts, and figures needed to win approval for their plan -- create a ...

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By the Numbers: Using Facts and Figures to Get Your Projects, Plans, and Ideas Approved 2014, AMACOM/American Management Association

ISBN-13: 9780814425510

Unknown binding