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By the Numbers: Using Facts and Figures to Get Your Projects, Plans, and Ideas Approved

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This is a guide on how to research, select and use numbers to sell a new product idea or a new venture. It also details how to build alliances with key players, build a broad base support, and design a presentation to appeal to a specific audience.

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By the Numbers: Using Facts and Figures to Get Your Projects, Plans, and Ideas Approved 2000, Amacom, New York, NY

ISBN-13: 9780814404997

Hardcover