Guffey/Loewy's best-selling BUSINESS COMMUNICATION: PROCESS AND PRODUCT, 11e, helps students develop the skills that employers value, including writing, speaking, presentation, critical thinking and teamwork skills. Two employment chapters provide students with up-to-date tips for job searching, successful interviewing and navigating today's competitive labor market. MindTap assignments and resources reinforce the important skills and concepts from the text. Based on interviews with business practitioners and extensive ...
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Guffey/Loewy's best-selling BUSINESS COMMUNICATION: PROCESS AND PRODUCT, 11e, helps students develop the skills that employers value, including writing, speaking, presentation, critical thinking and teamwork skills. Two employment chapters provide students with up-to-date tips for job searching, successful interviewing and navigating today's competitive labor market. MindTap assignments and resources reinforce the important skills and concepts from the text. Based on interviews with business practitioners and extensive research into the latest technologies and best practices, the 11th edition offers advice on building a personal brand, maintaining a professional online presence, using LinkedIn effectively and creating a winning rsum. Real-world assignments and digital practice tools equip students with communication skills to help them stand out in business today and in the future.
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Have you ever wondered if there was supposed to be a space after Sincerely or what to put in an official report? If so, this is the book for you. More than you ever wanted to know about business writing and presenting, this textbook will help you deliver polished, professional documents ever time...if you follow the endless rules.