Expert guidance on information management for optimum customer intelligence processes Providing essential guidance for information management, this book helps you understand the basics of information management, how to design and launch customer intelligence campaigns, and optimize existing customer intelligence processes. * How to align information management with company strategy * Examines how to get, grow, and retain valuable customers * Discusses how to optimize existing customer intelligence processes Showing you how ...
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Expert guidance on information management for optimum customer intelligence processes Providing essential guidance for information management, this book helps you understand the basics of information management, how to design and launch customer intelligence campaigns, and optimize existing customer intelligence processes. * How to align information management with company strategy * Examines how to get, grow, and retain valuable customers * Discusses how to optimize existing customer intelligence processes Showing you how to make extensive use of data, statistical, and quantitative analysis, explanatory and predictive modeling, and fact-based management to drive decision making, Business Analytics for Customer Intelligence provides you with the tools your business needs to optimize you data driven processes.
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Add this copy of Business Analytics for Sales and Marketing Managers: to cart. $6.26, fair condition, Sold by Goodwill Indust. of San Diego rated 5.0 out of 5 stars, ships from San Diego, CA, UNITED STATES, published 2011 by John Wiley & Sons Ltd.
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Seller's Description:
Fair. Discoloration on cover or page edges. Creases on cover, spine, or pages; book does not lay completely flat. The book has obvious wear, but its integrity is intact. A readable copy only. Used books should not be expected to come with working access codes or bundled media. Please ask to verify before purchase.
Add this copy of Business Analytics for Sales and Marketing Managers: to cart. $6.30, very good condition, Sold by ThriftBooks-Atlanta rated 5.0 out of 5 stars, ships from Austell, GA, UNITED STATES, published 2011 by Wiley.
Add this copy of Business Analytics for Sales and Marketing Managers: to cart. $7.35, good condition, Sold by Reliant Bookstore rated 5.0 out of 5 stars, ships from El Dorado, KS, UNITED STATES, published 2011 by Wiley.
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This book is in good condition with very minimal damage. Pages may have minimal notes or highlighting. Cover image on the book may vary from photo. Ships out quickly in a secure plastic mailer.
Add this copy of Business Analytics for Sales and Marketing Managers: to cart. $19.79, good condition, Sold by Just one more Chapter rated 5.0 out of 5 stars, ships from Miramar, FL, UNITED STATES, published 2011 by Wiley.
Add this copy of Business Analytics for Sales and Marketing Managers: to cart. $34.91, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2011 by Wiley.
