Advertising and Social Change presents: guidelines for evaluating advertising; theories of social control; analyses of how advertising shapes our social expectations and transmits our ideals of social change; and a scrutiny of federal regulatory efforts. Advertising has become a major social institution -- and Berman provides a foundation for understanding its effects on our lives. This is a book to grow on and it should be in every academic library. -- Choice, May 1982
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Advertising and Social Change presents: guidelines for evaluating advertising; theories of social control; analyses of how advertising shapes our social expectations and transmits our ideals of social change; and a scrutiny of federal regulatory efforts. Advertising has become a major social institution -- and Berman provides a foundation for understanding its effects on our lives. This is a book to grow on and it should be in every academic library. -- Choice, May 1982
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Add this copy of Advertising and Social Change to cart. $9.99, very good condition, Sold by Woodrow's Books rated 5.0 out of 5 stars, ships from Canton, NY, UNITED STATES, published 1981 by Sage Publications, Inc.
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Seller's Description:
Very good. No dust jacket. Sewn binding. Cloth over boards. 154 p. Sage University Papers Series, 8. Audience: General/trade. Paperback. Crease on corner of back cover. A few lines in margins. Good shape otherwise.
Add this copy of Advertising and Social Change (Commtext Series) to cart. $14.49, good condition, Sold by Lake Country Books rated 5.0 out of 5 stars, ships from Excelsior, MN, UNITED STATES, published 1981 by SAGE Publications, Inc.
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Seller's Description:
Good + in None as issued jacket. Clean, solid copy with pen underlining on just a few pages. Cover has mild surface and corner wear. Light crease on back cover near spine from being opened. Binding is tight and square; no creases but some sun fading on spine. Books, box sets, and items other than standard jewel case CDs and DVDs that sell for $9 or more ship in a box; under $9 in a bubble mailer. Expedited and international orders may ship in a flat rate envelope rather than a box due to cost constraints. All US-addressed items ship with complimentary delivery confirmation.
Add this copy of Advertising and Social Change (Commtext Series) to cart. $42.49, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Hialeah, FL, UNITED STATES, published 1981 by SAGE Publications, Inc.