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Sun Tzu Strategies for Marketing: 12 Essential Principles for Winning the War for Customers

by Gerald A. Michaelson; Steven W. Michaelson

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    eBook icon EPUB eBook Sun Tzu Strategies for Marketing: 12 Essential Principles for Winning the War for Customers

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    • Title: Sun Tzu Strategies for Marketing: 12 Essential Principles for Winning the War for Customers by Gerald A. Michaelson; Steven W. Michaelson
    • Publisher: McGraw-Hill Professional
    • Print ISBN: 9780071427319, 0071427317
    • eText ISBN: 9780071762786
    • Edition: 2003 1st edition
    • Format: EPUB eBook
    $17.10
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