Tracy Anne Irani

Tracy A. Irani, Ph.D. is a professor at the University of Florida, teaching courses in communication campaigns, public relations, Web design, and critical and creative thinking. Previously she worked in marketing, public relations, and advertising. Dr. Irani holds a teaching and research appointment in the area of agricultural communications. She is currently development director for the Florida Center for Public Issues Education in Agriculture and Natural Resources in UF's Department of...See more

Tracy A. Irani, Ph.D. is a professor at the University of Florida, teaching courses in communication campaigns, public relations, Web design, and critical and creative thinking. Previously she worked in marketing, public relations, and advertising. Dr. Irani holds a teaching and research appointment in the area of agricultural communications. She is currently development director for the Florida Center for Public Issues Education in Agriculture and Natural Resources in UF's Department of Agricultural Education and Communication. Her research interests focus on critical thinking, problem solving, and decision making with respect to controversial science, communications, and technology issues. She is a certified administrator of the Kirton Adoption Innovation (KAI) inventory. She is a past chair of the Association for Communication Excellence in Agriculture, Natural Resources, and Life and Human Sciences (ACE) Research and Academic Programs Special Interest Groups and is a past president of UF's chapter of Gamma Sigma Delta, the international agricultural honorary society. In addition, Dr. Irani is past head of the Association for Education in Journalism and Mass Communication's Science Communication Interest Group. She has authored numerous research articles and made presentations at local, national, and international meetings on marketing communications, new and social networking media, branding, problem solving and decision making, and distance education. Dr. Irani received a bachelor's of arts degree in journalism and communications from Point Park College, a master's degree in corporate communications from Duquesne University, and a doctorate in mass communications from the University of Florida. See less