Tahar Lazhar Ayed
Tahar Lazhar Ayed is an associate professor of Entrepreneurship and Marketing analysis, a department chair of Marketing and Management and director of MBA program at Dar Al-Hekma University, School of Business and Law since 2022. Dr Ayed received his Ph.D. in Business and Marketing strategies from Tunis Al Manar University in 2009. He obtained his MBA in Marketing from the University of Quebec at Montreal, Canada in 2002. He is certified trainer and consultant. Dr Ayed is a passionate and...See more
Tahar Lazhar Ayed is an associate professor of Entrepreneurship and Marketing analysis, a department chair of Marketing and Management and director of MBA program at Dar Al-Hekma University, School of Business and Law since 2022. Dr Ayed received his Ph.D. in Business and Marketing strategies from Tunis Al Manar University in 2009. He obtained his MBA in Marketing from the University of Quebec at Montreal, Canada in 2002. He is certified trainer and consultant. Dr Ayed is a passionate and results-oriented researcher with many years of experience in entrepreneurial education, Marketing and Business analysis. During 2000-2004, Dr Ayed worked as a marketing manager at CFH security Inc., Montreal, Canada. From 2004 to 2012, Dr Ayed served as a lecturer and assistant professor at the school of economic and commercial sciences (University of Tunis) and the school of commerce (University of Sfax). During 2017-2020 he was an Associate Researcher at the University of Paris (France) where he has given invited talks and tutorials in data analysis and methodology and co-supervised Ph.D students. Dr Ayed teaches many graduate and postgraduate courses, in business, Marketing, Entrepreneuriship, Research Methodology and Data Analysis. He has published books and scientific papers in different international peer-reviewed journals. Dr Ayed has a valuable Experience in training, consulting and supporting executives. He served as a consultant and trainer for many international institutions and companies. He is certified from Harvard Business School in Business analytics and earned his Post-Graduate Program in Data Science and Business analytics from the University of Texas, in addition to some other valuable certificates obtained from international reputable institutions. Dr Ayed earned many research rewards and prizes. He was honored by Umm Al-Qura University for his contribution to the NCAAA accreditation and teaching methods. See less
Tahar Lazhar Ayed's Featured Books