Rieva Lesonsky

Rieva Lesonsky, a nationally recognized expert on small business, provides guidance, inspiration and advice to millions of entrepreneurs each month as senior vice president/editorial director of "Entrepreneur" magazine. She is also author of the business bestseller "Start Your Own Business". Maria Anton-Conley, executive editor of "Entrepreneur" magazine, oversees "Entrepreneur"'s Franchise 500? listing, the renowned annual listing of franchises on which this book is based, and "Entrepreneur"'s...See more

Rieva Lesonsky, a nationally recognized expert on small business, provides guidance, inspiration and advice to millions of entrepreneurs each month as senior vice president/editorial director of "Entrepreneur" magazine. She is also author of the business bestseller "Start Your Own Business". Maria Anton-Conley, executive editor of "Entrepreneur" magazine, oversees "Entrepreneur"'s Franchise 500? listing, the renowned annual listing of franchises on which this book is based, and "Entrepreneur"'s FranchiseZone (www.entrepreneur.com/franchise), the world's most comprehensive franchise website. See less