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Isobel Doole

Isobel Doole is an Emeritus Professor of International Marketing at Sheffield Hallam University and previously Dean of Sheffield Business School. She is an experienced marketing professional and senior academic in international marketing and in the international competitiveness of small firms. She has built an international reputation through her academic research and a number of highly successful textbooks. In her career she has worked with a range of companies from those with major...See more