Holt
Douglas Holt was Professor of Marketing at both the Harvard Business School and the University of Oxford. He is now President of the Cultural Strategy Group, a consulting firm he founded that provides brand strategy and innovation solutions using the cultural strategy framework. Holt also holds honorary professorships at Royal Holloway, University of London, and the University of Bristol. He has developed successful strategies for a wide range of brands and companies, including Coca-Cola,...See more
Douglas Holt was Professor of Marketing at both the Harvard Business School and the University of Oxford. He is now President of the Cultural Strategy Group, a consulting firm he founded that provides brand strategy and innovation solutions using the cultural strategy framework. Holt also holds honorary professorships at Royal Holloway, University of London, and the University of Bristol. He has developed successful strategies for a wide range of brands and companies, including Coca-Cola, Microsoft, Ben & Jerry's, Sprite, Jack Daniel's, MINI, MasterCard, Fat Tire beer, Qdoba, Mike's Hard Lemonade, Pinterest, Huawei, Tinder, Lyft, and Zipcar, along with a number of non-profit organizations. See less
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