Brian McGurk
Brian McGurk , BA (Hons), business studies, diploma in marketing, has been working in strategic marketing and branding for about 30 years. He began his consulting career with PA Consulting Group and has founded and run three marketing and brand development agencies. His experi-ence spans private and public sector organizations of all sizes and a highly diverse client base. He has established and led international brand teams at the cutting edge of business transformation and culture change. He...See more
Brian McGurk , BA (Hons), business studies, diploma in marketing, has been working in strategic marketing and branding for about 30 years. He began his consulting career with PA Consulting Group and has founded and run three marketing and brand development agencies. His experi-ence spans private and public sector organizations of all sizes and a highly diverse client base. He has established and led international brand teams at the cutting edge of business transformation and culture change. He has been a frequent commentator in the media and a speaker on brand expe-rience and leadership at national and international levels. He is married with four adult children and lives in Dublin, Ireland. See less
Brian McGurk's Featured Books