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Write to Sell: The Ultimate Guide to Copywriting

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Write to Sell: The Ultimate Guide to Copywriting - Maslen, Andy
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How do you persuade someone to buy from you just by writing to them? What does effective copywriting look like - and sound like? Write to Sell has the answers! Read this book and you'll learn: - The confidence and skills to write better copy- New ways to gain readers' attention, respect and trust- Hints and tips on turning selling skills into copywriting skills- Simple techniques to improve the readability of your copy- The impact of design and layout on copywriting- The meaning of good written English - the rules you must ...

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Write to Sell: The Ultimate Guide to Copywriting 2019, Marshall Cavendish International (Asia) Pte Ltd

ISBN-13: 9789814868235

3rd Third Edition,3rd edition

Trade paperback