Creative Tech has been one of the most successful IT companies in India during the last two decades. Only that it has started faltering of late. In a challenging and tumultuous business set-up, Marshal Scott, a newly hired American CEO, embarks on a transformation journey that starts on a high note, but soon gets entangled with many unexpected issues. The employees experience disenchantment with the demanding leadership, frequent policy changes and cultural conflicts. Satvik, a mid-level manager sees the direct implications ...
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Creative Tech has been one of the most successful IT companies in India during the last two decades. Only that it has started faltering of late. In a challenging and tumultuous business set-up, Marshal Scott, a newly hired American CEO, embarks on a transformation journey that starts on a high note, but soon gets entangled with many unexpected issues. The employees experience disenchantment with the demanding leadership, frequent policy changes and cultural conflicts. Satvik, a mid-level manager sees the direct implications of these changes that lead to multiple business disruptions and exits of many of his colleagues. Will things ever be same the again? Can Creative Tech tide over the disruption wave and reclaim its glorious past? What does employment mean for individuals and the corporate in the new digital world? Will the future of work be different from what was perfected after the Industrial Revolution?
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