The fascinating story of how a Memphis radio station broke down racial barriers by changing its programming to target the largely ignored black audience. This change became a part of the social and cultural revolution that rocked the South and the nation--an important missing chapter in American cultural history. 16 pages of photographs.
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The fascinating story of how a Memphis radio station broke down racial barriers by changing its programming to target the largely ignored black audience. This change became a part of the social and cultural revolution that rocked the South and the nation--an important missing chapter in American cultural history. 16 pages of photographs.
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Add this copy of Wheelin' on Beale: How Wdia-Memphis Became the Nation's to cart. $4.76, good condition, Sold by ThriftBooks-Reno rated 5.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published 1992 by Pharos Books.
Add this copy of Wheelin' on Beale: How Wdia-Memphis Became the Nation's to cart. $4.77, good condition, Sold by Housing Works Online Bookstore rated 4.0 out of 5 stars, ships from New York, NY, UNITED STATES, published 1992 by Pharos Books.
Add this copy of Wheelin' on Beale: How Wdia-Memphis Became the Nation's to cart. $5.00, very good condition, Sold by Half Price Books Inc rated 4.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 1992 by Pharos Books.
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Very good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
Add this copy of Wheelin' on Beale: How Wdia-Memphis Became the Nation's to cart. $5.66, fair condition, Sold by EB-Books LLC rated 5.0 out of 5 stars, ships from Rockford, IL, UNITED STATES, published 1992 by Pharos Books.
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Fair. Item in acceptable condition including possible liquid damage. As well answers may be filled in. May be missing DVDs, CDs, Access code, etc. 100%Money-Back Guarantee! Ship within 24 hours! !
Add this copy of Wheelin' on Beale: How Wdia-Memphis Became the Nation's to cart. $7.43, good condition, Sold by HPB-Red rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 1992 by Pharos Books.
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Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!
Add this copy of Wheelin' on Beale: How Wdia-Memphis Became the Nation's to cart. $10.00, good condition, Sold by Orca Books Cooperative rated 4.0 out of 5 stars, ships from Olympia, WA, UNITED STATES, published 1992 by Pharos Books.
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Used-G in Very Good jacket. The fascinating story of how a Memphis radio station broke down racial barriers by changing its programming to target the largely ignored black audience. This change became a part of the social and cultural revolution that rocked the South and the nation--an important missing chapter in American cultural history. 16 pages of photographs. This book is noticeably used and in good condition. Help support Orca Books Cooperative--Olympia's only Co-op Bookstore! Page edges discolored from age and/or sun damage.
Add this copy of Wheelin' on Beale: How Wdia-Memphis Became the Nation's to cart. $15.49, good condition, Sold by Cheryls-Books rated 4.0 out of 5 stars, ships from Vinemont, AL, UNITED STATES, published 1992 by Pharos Books.
Add this copy of Wheelin' on Beale: How Wdia-Memphis Became the Nation's to cart. $33.85, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Hialeah, FL, UNITED STATES, published 1992 by Pharos Books.
Add this copy of Wheelin' on Beale: How WDIA-Memphis Became the Nation's to cart. $85.00, like new condition, Sold by b&w books, ships from Memphis, TN, UNITED STATES, published 1992 by Pharos Books.
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Seller's Description:
Fine in fine dust jacket. As new in mylar covered dustjacket. Sewn binding. Paper over boards. 264 p. Audience: General/trade. Examines how the decision to change the format of WDIA to target a Black audience altered the self-image of the station's listeners