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Virtual Monopoly: Building an Intellectual Property Strategy for Creative Advantage

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Virtual Monopoly: Building an Intellectual Property Strategy for Creative Advantage - Pike, Christopher G
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"Virtual Monopoly" offers pioneering insights into the major shifts taking place behind the headlines--developments that allow companies of any size to leverage their creative advantage. This book offers a radical vision of new economics at play, that of virtual monopoly in which creative vision is the starting point and intellectual property the enabling currency. (Legal Reference / Law Profession)

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Virtual Monopoly: Building an Intellectual Property Strategy for Creative Advantage 2007, Nicholas Brealey Publishing, London, England

ISBN-13: 9781857882841

Hardcover