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Transnational Management: Text, Cases, and Readings in Cross-Border Managment

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Transnational Management: Text, Cases, and Readings in Cross-Border Managment - Bartlett, Christopher A
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This text contains Harvard and INSEAD cases with readings on research and thought on the global business environment. It focuses on management's challenge associated with developing strategies, designing organizations and managing operations of companies whose activites cross national boundaries.

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Transnational Management: Text, Cases, and Readings in Cross-Border Managment 2000, McGraw-Hill Companies, Boston, MA

ISBN-13: 9780256247817

3rd Revised edition

Hardcover