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Toyota Under Fire: Lessons for Turning Crisis Into Opportunity

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Toyota Under Fire: Lessons for Turning Crisis Into Opportunity - Liker, Jeffrey K, and Ogden, Timothy N
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The first comprehensive look at the 2009-2010 Toyota recall. A case study of how to overcome a major management crisis.

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Toyota Under Fire: Lessons for Turning Crisis Into Opportunity 2011, McGraw-Hill Companies, New York, NY

ISBN-13: 9780071762991

Hardcover