Proponents of American public diplomacy sometimes find it difficult to be taken seriously. Everyone says nice things about relying less on military force and more on soft power. But it has been hard to break away from the longtime conventional wisdom that America owes its place in the world primarily to its muscle. Today, however, policy makers are recognizing that merely being a "superpower" -- whatever that means now -- does not ensure security or prosperity in a globalized society. Toward a New Public Diplomacy explains ...
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Proponents of American public diplomacy sometimes find it difficult to be taken seriously. Everyone says nice things about relying less on military force and more on soft power. But it has been hard to break away from the longtime conventional wisdom that America owes its place in the world primarily to its muscle. Today, however, policy makers are recognizing that merely being a "superpower" -- whatever that means now -- does not ensure security or prosperity in a globalized society. Toward a New Public Diplomacy explains public diplomacy and makes the case for why it will be the crucial element in the much-needed reinvention of American foreign policy.
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Add this copy of Toward a New Public Diplomacy: Redirecting U.S. Foreign to cart. $20.92, very good condition, Sold by ThriftBooks-Reno rated 5.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published 2009 by Palgrave MacMillan.
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New. New York: Palgrave Macmillan, September 2009. Trade Paperback. Full number line. New. Not a remainder. Not damaged. Pristine inside and out. 270 pages. Proponents of American public diplomacy sometimes find it difficult to be taken seriously. Everyone says nice things about relying less on military force and more on soft power. But it has been hard to break away from the longtime conventional wisdom that America owes its place in the world primarily to its muscle. Today, however, policy makers are recognizing that merely being a "superpower"-whatever that means now-does not ensure security or prosperity in a globalized society. Toward a New Public Diplomacy explains public diplomacy and makes the case for why it will be the crucial element in the much-needed reinvention of American foreign policy.