"Canada's most famous adman spills a career's worth of marketing secrets, so anyone can compete with the best in their business--whatever that business might be. Big companies spend a fortune marketing their wares and services. Can yours? Invariably people ask advertising veteran and CBC Radio host Terry O'Reilly one question more than any other: How does a little business compete with the big guys? After decades at the helm of an award-winning advertising production company, and over a decade exploring the art and science ...
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"Canada's most famous adman spills a career's worth of marketing secrets, so anyone can compete with the best in their business--whatever that business might be. Big companies spend a fortune marketing their wares and services. Can yours? Invariably people ask advertising veteran and CBC Radio host Terry O'Reilly one question more than any other: How does a little business compete with the big guys? After decades at the helm of an award-winning advertising production company, and over a decade exploring the art and science of marketing for CBC Radio, O'Reilly delivers all the answers they--and anyone with something to sell--ever wanted to know. Following his bestselling Age of Persuasion, O'Reilly collects a lifetime of marketing wisdom into an indispensable guide to competing for your customers' attention. From understanding what business you're really in and foregoing the extra mile in favour of the extra inch, to the benefits of counterintuitive thinking and knowing an opportunity when you see one, This I Know will help anyone understand the fundamentals of good marketing strategy and building the relationships that turn good marketing into great results, no matter how big or small your budget."--
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Add this copy of This I Know: Marketing Lessons From Under the Influence to cart. $1.08, good condition, Sold by Zoom Books East rated 4.0 out of 5 stars, ships from Glendale Heights, IL, UNITED STATES, published 2017 by Knopf Canada.
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Book is in very good condition and may include minimal underlining highlighting. The book can also include From the library of labels. May not contain miscellaneous items toys dvds etc. We offer 100% money back guarantee and 24 7 customer service.
Add this copy of This I Know: Marketing Lessons From Under the Influence to cart. $2.36, good condition, Sold by ThriftBooks-Dallas rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2018 by Chicago Review Press.
Add this copy of This I Know: Marketing Lessons From Under the Influence to cart. $3.56, like new condition, Sold by Redux Books rated 5.0 out of 5 stars, ships from Wyoming, MI, UNITED STATES, published 2018 by Chicago Review Press.
Add this copy of This I Know: Marketing Lessons From Under the Influence to cart. $3.56, very good condition, Sold by Redux Books rated 5.0 out of 5 stars, ships from Wyoming, MI, UNITED STATES, published 2018 by Chicago Review Press.
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Very Good. Size: 6x0x9; Paperback. Pages are clean and unmarked. Covers show very minor shelving wear.; 100% Satisfaction Guaranteed! Ships same or next business day!
Add this copy of This I Know: Marketing Lessons From Under the Influence to cart. $4.80, good condition, Sold by ZBK Books rated 4.0 out of 5 stars, ships from Woodland Park, NJ, UNITED STATES, published 2017 by Knopf Canada.
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Used book in very good and clean conditions. Minor cosmetic defects may be present. Pages and cover intact. May include library marks notes marks and highlighting. Fast Shipping.
Add this copy of This I Know: Marketing Lessons From Under the Influence to cart. $6.97, very good condition, Sold by 8trax Media rated 5.0 out of 5 stars, ships from Mansfield, MA, UNITED STATES, published 2018 by Chicago Review Press.
Add this copy of This I Know: Marketing Lessons From Under the Influence to cart. $9.80, like new condition, Sold by ThriftBooks-Atlanta rated 5.0 out of 5 stars, ships from Austell, GA, UNITED STATES, published 2017 by Knopf Canada.
Add this copy of This I Know: Marketing Lessons From Under the Influence to cart. $10.31, like new condition, Sold by ThriftBooks-Baltimore rated 4.0 out of 5 stars, ships from Halethorpe, MD, UNITED STATES, published 2019 by Vintage Books Canada.
Add this copy of This I Know: Marketing Lessons From Under the Influence to cart. $13.36, new condition, Sold by Redux Books rated 5.0 out of 5 stars, ships from Wyoming, MI, UNITED STATES, published 2018 by Chicago Review Press.
Add this copy of Thisiknow Format: Tradepaperback to cart. $13.72, new condition, Sold by indoo rated 4.0 out of 5 stars, ships from Avenel, NJ, UNITED STATES, published 2018 by Chicago Review Press.
