In this pioneering study, the authors deal with the nature and theory of meaning and present a new, objective method for its measurement which they call the semantic differential . This instrument is not a specific test, but rather a general technique of measurement that can be adapted to a wide variety of problems in such areas as clinical psychology, social psychology, linguistics, mass communications, esthetics, and political science. The core of the book is the authors' description, application, and ...
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In this pioneering study, the authors deal with the nature and theory of meaning and present a new, objective method for its measurement which they call the semantic differential . This instrument is not a specific test, but rather a general technique of measurement that can be adapted to a wide variety of problems in such areas as clinical psychology, social psychology, linguistics, mass communications, esthetics, and political science. The core of the book is the authors' description, application, and evaluation of this important tool and its far-reaching implications for empirical research.
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Add this copy of The Measurement of Meaning to cart. $2.48, fair condition, Sold by ThriftBooks-Atlanta rated 5.0 out of 5 stars, ships from Brownstown, MI, UNITED STATES, published 1967 by University of Illinois Press.
Add this copy of The Measurement of Meaning to cart. $2.48, good condition, Sold by ThriftBooks-Reno rated 4.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published 1967 by University of Illinois Press.
Add this copy of The Measurement of Meaning to cart. $2.48, fair condition, Sold by ThriftBooks-Reno rated 4.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published 1967 by University of Illinois Press.
Add this copy of The Measurement of Meaning to cart. $2.48, fair condition, Sold by ThriftBooks-Dallas rated 4.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 1967 by University of Illinois Press.
Add this copy of The Measurement of Meaning to cart. $2.50, good condition, Sold by Bookmans rated 4.0 out of 5 stars, ships from Tucson, AZ, UNITED STATES, published 1967 by University of Illinois Press.
Add this copy of The Measurement of Meaning to cart. $3.90, good condition, Sold by Solr Books rated 5.0 out of 5 stars, ships from Skokie, IL, UNITED STATES, published 1967 by University of Illinois Press.
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Add this copy of Measurement of Meaning to cart. $4.95, good condition, Sold by Jan Pumphrey's Treasures rated 5.0 out of 5 stars, ships from Severna Park, MD, UNITED STATES, published 1971 by University of Illinois Press.
Add this copy of The Measurement of Meaning to cart. $5.15, good condition, Sold by ThriftBooks-Atlanta rated 5.0 out of 5 stars, ships from Brownstown, MI, UNITED STATES, published by University of Illinois Press.
Add this copy of The Measurement of Meaning to cart. $5.15, good condition, Sold by ThriftBooks-Baltimore rated 4.0 out of 5 stars, ships from Halethorpe, MD, UNITED STATES, published by University of Illinois Press.
