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The Transformation Imperative: Achieving Market Dominance Through Radical Change

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Transformation Imperative: Achieving Market Dominance Through Radical Change - Vollmann, Thomas E.
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This work argues that only a radical and highly integrated corporate change programme will enable a company to sustain competitiveness. Presenting tools for managers to assess and improve corporate change programmes, the book uses specific company examples from a variety of industries.

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Transformation Imperative: Achieving Market Dominance Through Radical Change 1996, Harvard Business Review Press

ISBN-13: 9780875846767

Hardcover