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The Personalization Paradox: Why Companies Fail (and How To Succeed) at Delivering Personalized Experiences at Scale

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The Personalization Paradox: Why Companies Fail (and How To Succeed) at Delivering Personalized Experiences at Scale - Swisher, Val, and Preciado, Regina Lynn
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Global content strategy expert Val Swisher and senior content strategist Regina Lynn Preciado show you exactly what it takes to deliver personalized content to your customers at scale.

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The Personalization Paradox: Why Companies Fail (and How To Succeed) at Delivering Personalized Experiences at Scale 2021, XML Press

ISBN-13: 9781937434724

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