Instructs the reader on the step-by-step procedures of literature production--from initial concept to final publication. Covers copywriting, illustrations and design, along with the production process itself. Discusses the latest desktop publishing technologies as well as illustrates which typefaces, folding and binding techniques work and which don't.
Read More
Instructs the reader on the step-by-step procedures of literature production--from initial concept to final publication. Covers copywriting, illustrations and design, along with the production process itself. Discusses the latest desktop publishing technologies as well as illustrates which typefaces, folding and binding techniques work and which don't.
Read Less
Add this copy of The Perfect Sales Piece: a Complete Do-It-Yourself to cart. $6.72, good condition, Sold by ThriftBooks-Reno rated 5.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published 1994 by Wiley.
Add this copy of The Perfect Sales Piece: a Complete Do-It-Yourself to cart. $6.72, good condition, Sold by ThriftBooks-Dallas rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 1994 by Wiley.
Add this copy of The Perfect Sales Piece: a Complete Do-It-Yourself to cart. $21.59, good condition, Sold by ThriftBooks-Baltimore rated 4.0 out of 5 stars, ships from Halethorpe, MD, UNITED STATES, published 1994 by Wiley.