In a dazzling fusion of Quentin Fiore's bold and inventive graphic design and Marshall McLuhan's unique insight into technology, advertising and mass-media, The Medium is the Massage is a unique study of human communication in the twentieth century, published in Penguin Modern Classics Marshall McLuhan is the man who predicted the all-pervasive rise of modern mass media. Blending text, image and photography, his 1960 classic The Medium is the Massage illustrates how the growth of technology utterly reshapes society, ...
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In a dazzling fusion of Quentin Fiore's bold and inventive graphic design and Marshall McLuhan's unique insight into technology, advertising and mass-media, The Medium is the Massage is a unique study of human communication in the twentieth century, published in Penguin Modern Classics Marshall McLuhan is the man who predicted the all-pervasive rise of modern mass media. Blending text, image and photography, his 1960 classic The Medium is the Massage illustrates how the growth of technology utterly reshapes society, personal lives and sensory perceptions, so that we are effectively transformed by the means we use to communicate. His theories, many of which are illustrated in this astonishing 'inventory of effects', force us to question how modes of communication have shaped society. This concept, and his ideas such as rolling, up-to-the-minute news broadcasts and the media 'Global Village' have proved decades ahead of their time. How do we see the world around us? The 'Penguin on Design' series includes the works of creative thinkers whose writings on art, design and the media have changed our vision forever. Marshall McLuhan (1911-1980) was a Canadian educator, philosopher and scholar - a professor of English Literature, a literary critic and a communications theorist. McLuhan's work is viewed as one of the cornerstones of the study of media theory. Among his other works are The Mechanical Bride (1951), The Gutenberg Galaxy (1962) and Understanding Media (1964). Quentin Fiore (b. 1920) is a graphic designer renowned for his collaborations with writers including the academic Marshall McLuhan and the futurist and engineer Buckminster Fuller. If you enjoyed The Medium is the Massage, you might like Bruno Munari's Design as Art, also available in Penguin Modern Classics. 'The media prophet of the 1960s' The New York Times 'In the tumult of the digital revolution, McLuhan is relevant anew' Wired
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Add this copy of The Medium is the Massage: an Inventory of Effects to cart. $11.51, good condition, Sold by citywbooks rated 5.0 out of 5 stars, ships from Salt Lake City, UT, UNITED STATES, published 2008 by PENGUIN UK.
Add this copy of The Medium is the Massage: An Inventory of Effects to cart. $24.29, like new condition, Sold by GreatBookPrices rated 4.0 out of 5 stars, ships from Columbia, MD, UNITED STATES, published 2008 by Penguin Classics.
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Add this copy of The Medium is the Massage: an Inventory of Effects to cart. $24.66, good condition, Sold by Anybook rated 5.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 2008 by Penguin Books.
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This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 200grams, ISBN: 9780141035826.
Add this copy of The Medium is the Massage: an Inventory of Effects to cart. $25.30, good condition, Sold by Anybook rated 5.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 2008 by Penguin Books.
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Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 200grams, ISBN: 9780141035826.
Add this copy of The Medium is the Massage: an Inventory of Effects to cart. $39.55, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2008 by Penguin Classics.
Add this copy of The Medium is the Massage: an Inventory of Effects to cart. $9.82, very good condition, Sold by ThriftBooks-Baltimore rated 4.0 out of 5 stars, ships from Halethorpe, MD, UNITED STATES, published 1996 by Hardwired.
Add this copy of The Medium is the Massage: an Inventory of Effects to cart. $24.66, fair condition, Sold by Anybook rated 5.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 1996 by Penguin Classics.
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Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 200grams, ISBN: 9780141035826.
Add this copy of The Medium is the Massage: an Inventory of Effects to cart. $11.50, very good condition, Sold by Sequitur Books rated 5.0 out of 5 stars, ships from Boonsboro, MD, UNITED STATES, published 1967 by Bantam Books.
