Experienced marketing managers know that the law affects marketing activities in a variety of ways. Lynda Oswald's THE LAW OF MARKETING traces a product's life cycle - from development to distribution to promotion to sale - and addresses the particular marketing principles and legal issues associated with each stage. Current business examples stress the relevance of these concepts to the everyday business world while legal cases are included to spark discussion and encourage critical thinking. THE LAW OF MARKETING is ...
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Experienced marketing managers know that the law affects marketing activities in a variety of ways. Lynda Oswald's THE LAW OF MARKETING traces a product's life cycle - from development to distribution to promotion to sale - and addresses the particular marketing principles and legal issues associated with each stage. Current business examples stress the relevance of these concepts to the everyday business world while legal cases are included to spark discussion and encourage critical thinking. THE LAW OF MARKETING is designed help you become a successful manger who knows how to avoid legal problems and make informed decisions.
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Add this copy of The Law of Marketing (Special Topics Collection) to cart. $22.85, good condition, Sold by Dotcom liquidators / dc1 rated 4.0 out of 5 stars, ships from Fort Worth, TX, UNITED STATES, published 2010 by Cengage Learning.
Add this copy of The Law of Marketing (Special Topics Collection) to cart. $68.96, good condition, Sold by TEXTSHUB rated 5.0 out of 5 stars, ships from Franklin Lakes, NJ, UNITED STATES, published 2010 by Cengage Learning.
Add this copy of The Law of Marketing (Special Topics Collection) to cart. $73.75, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Hialeah, FL, UNITED STATES, published 2010 by Cengage Learning.
Add this copy of Law of Marketing, 2nd Edition [International Edition] to cart. $237.56, new condition, Sold by discount_scientific_books rated 5.0 out of 5 stars, ships from Sterling Heights, MI, UNITED STATES, published 2010 by Cengage Learning.
Add this copy of The Law of Marketing to cart. $66.00, like new condition, Sold by A2ZBooks rated 4.0 out of 5 stars, ships from Burgin, KY, UNITED STATES, published 2004 by Cengage Learning.
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Seller's Description:
As New. Light shelf and corner wear. Text appears clean. Binding is in very good Condition. Very near new, Looks very nice 464 pages. Quantity Available: 1. Shipped Weight: Under 1 kilo. Category: Business, Finance & Marketing; ISBN: 0324345682. ISBN/EAN: 9780324345681. Pictures of this item not already displayed here available upon request. Inventory No: 1561005619.
Add this copy of The Law of Marketing to cart. $10.88, very good condition, Sold by Books of Texas rated 5.0 out of 5 stars, ships from New York City, NY, UNITED STATES, published 2001 by South-Western College/West.
Add this copy of The Law of Marketing to cart. $162.42, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Hialeah, FL, UNITED STATES, published 2001 by South-Western College/West.
Add this copy of Law of Marketing to cart. $56.52, new condition, Sold by Media Smart rated 4.0 out of 5 stars, ships from Hawthorne, CA, UNITED STATES, published by Thomson Learning.
Add this copy of Law of Marketing 2nd Edition to cart. $59.41, new condition, Sold by discount_scientific_books rated 5.0 out of 5 stars, ships from Sterling Heights, MI, UNITED STATES.
