In The IPO Playbook veteran-CFO Steve Cakebread gives readers a glimpse behind the scenes from the early days of Salesforce, Pandora, and Yext, to the bell-ringing moments at the New York Stock Exchange. Steve's stories from Autodesk, Silicon Graphics, and Hewlett Packard make this book an invaluable reference guide and an enjoyable read.
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In The IPO Playbook veteran-CFO Steve Cakebread gives readers a glimpse behind the scenes from the early days of Salesforce, Pandora, and Yext, to the bell-ringing moments at the New York Stock Exchange. Steve's stories from Autodesk, Silicon Graphics, and Hewlett Packard make this book an invaluable reference guide and an enjoyable read.
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