Expanding on the theoretical framework for studying and practicing public relations around the world, The Global Public Relations Handbook, Revised and Expanded Edition extends the discussion in the first volume on the history, development, and current status of the public relations industry from a global perspective. This revised edition offersatwenty new chapters in addition to the original contents. It includesafourteen additional country- or regionally-focused chapters exploring public relations practice in Africa, Asia ...
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Expanding on the theoretical framework for studying and practicing public relations around the world, The Global Public Relations Handbook, Revised and Expanded Edition extends the discussion in the first volume on the history, development, and current status of the public relations industry from a global perspective. This revised edition offersatwenty new chapters in addition to the original contents. It includesafourteen additional country- or regionally-focused chapters exploring public relations practice in Africa, Asia, Europe, and the Americas. Contributors use a theoretical framework to present information on the public relations industry in their countries and regions. They also focus on such factors as the status of public relations education in their respective countries and professionalism and ethics. Each country-specific chapter includes a case study typifying public relations practice in that country. Additional new chapters discuss political economy, activism, international public relations, and United Nations public affairs. "
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Add this copy of The Global Public Relations Handbook: Theory, Research, to cart. $17.56, poor condition, Sold by Anybook rated 4.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 2003 by Lawrence Erlbaum Associates.
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This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. Book contains pen & highlighter markings. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 1150grams, ISBN: 9780805839234.
Add this copy of The Global Public Relations Handbook: Theory, Research, to cart. $43.58, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2003 by Routledge.
