'A fantastic, provocative book about where we are now and where we are going' Phil Simon Huffington Post Amazon, Apple, Facebook, and Google are the four most influential companies on the planet. Just about everyone thinks they know how they got there. Just about everyone is wrong. For all that's been written about the Four over the last two decades, no one has captured their power and staggering success as insightfully as Scott Galloway. Instead of buying the myths these companies broadcast, Galloway asks fundamental ...
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'A fantastic, provocative book about where we are now and where we are going' Phil Simon Huffington Post Amazon, Apple, Facebook, and Google are the four most influential companies on the planet. Just about everyone thinks they know how they got there. Just about everyone is wrong. For all that's been written about the Four over the last two decades, no one has captured their power and staggering success as insightfully as Scott Galloway. Instead of buying the myths these companies broadcast, Galloway asks fundamental questions: - How did the Four infiltrate our lives so completely that they're almost impossible to avoid (or boycott)? - Why does the stock market forgive them for sins that would destroy other firms? - And as they race to become the world's first trillion-dollar company, can anyone challenge them? In the same irreverent style that has made him one of the world's most celebrated business professors, Galloway deconstructs the strategies of the Four that lurk beneath their shiny veneers. He shows how they manipulate the fundamental emotional needs that have driven us since our ancestors lived in caves, at a speed and scope others can't match. And he reveals how you can apply the lessons of their ascent to your own business or career. Whether you want to compete with them, do business with them, or simply live in the world they dominate, you need to understand the Four.
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Add this copy of The Four: the Hidden Dna of Amazon, Apple, Facebook, to cart. $0.99, good condition, Sold by Zoom Books Company rated 4.0 out of 5 stars, ships from Lynden, WA, UNITED STATES, published 2018 by Portfolio.
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Add this copy of The Four: the Hidden Dna of Amazon, Apple, Facebook, to cart. $1.37, good condition, Sold by More Than Words rated 4.0 out of 5 stars, ships from Waltham, MA, UNITED STATES, published 2017 by Portfolio.
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Add this copy of The Four: the Hidden Dna of Amazon, Apple, Facebook, to cart. $1.57, good condition, Sold by Good Books Will Follow rated 5.0 out of 5 stars, ships from Blue Springs, MO, UNITED STATES, published 2018 by Portfolio.
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Good. A copy that has been read, but remains in clean condition. All pages are solid. the cover is intact, but may show scuffs or light creases, as well as a possible rolled corner. The spine may show signs of wear. Pages may include limited notes and highlighting, The former owner may have written their name inside the front or back cover.
Add this copy of The Four: the Hidden Dna of Amazon, Apple, Facebook, to cart. $1.78, fair condition, Sold by OnlineGoodwill rated 5.0 out of 5 stars, ships from Nashville, TN, UNITED STATES, published 2017 by Portfolio.
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Fair. A copy that has been read, but remains in clean condition. All pages are solid. the cover is intact, but may show scuffs or light creases, as well as a possible rolled corner. The spine may show signs of wear. Pages may include limited notes and highlighting, The former owner may have written their name inside the front or back cover. COVER WILL VARY.
Add this copy of The Four: the Hidden Dna of Amazon, Apple, Facebook, to cart. $1.86, good condition, Sold by Goodwill rated 5.0 out of 5 stars, ships from Brooklyn Park, MN, UNITED STATES, published 2018 by Portfolio.
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Add this copy of The Four: the Hidden Dna of Amazon, Apple, Facebook, to cart. $2.08, fair condition, Sold by ThriftBooks-Baltimore rated 4.0 out of 5 stars, ships from Halethorpe, MD, UNITED STATES, published 2017 by Random House Large Print Publishing.