Where do great ideas come from? What actually happens in your brain during a 'Eureka' moment? And how can we have more of them? It has been two millenia since Archimedes supposedly first shouted 'Eureka!' as he sat in his bath. The word - Greek for 'I have found it' - captures the feeling we have all experienced during moments of sudden insight. Despite a century of scientific inquiry into the nature of these particular moments, their origin has remained a mystery. Mark Beeman and John Kounios, leading experts on the ...
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Where do great ideas come from? What actually happens in your brain during a 'Eureka' moment? And how can we have more of them? It has been two millenia since Archimedes supposedly first shouted 'Eureka!' as he sat in his bath. The word - Greek for 'I have found it' - captures the feeling we have all experienced during moments of sudden insight. Despite a century of scientific inquiry into the nature of these particular moments, their origin has remained a mystery. Mark Beeman and John Kounios, leading experts on the neural bases of insight and creative thinking, have conducted pioneering neuroimaging research examining brain activity at and before these moments of clarity. In The Eureka Factor they reveal exactly how sudden insights are formed in the brain, how we can increase our chances of generating them, and how they impact our thinking. Helping to unlock the mechanisms behind intuitive flashes and inspiration, this groundbreaking account not only explains the science of insight, but also describes the keys to innovation and creativity.
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Add this copy of The Eureka Factor: Creative Insights and the Brain to cart. $6.10, like new condition, Sold by ThriftBooks-Dallas rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2016 by Windmill Books.
Add this copy of The Eureka Factor: Creative Insights and the Brain to cart. $10.50, like new condition, Sold by Powell's Books Chicago rated 5.0 out of 5 stars, ships from Chicago, IL, UNITED STATES, published 2015 by William Heinemann Ltd.
Add this copy of The Eureka Factor: Creative Insights and the Brain to cart. $16.14, very good condition, Sold by Goodwill of Silicon Valley rated 5.0 out of 5 stars, ships from San Jose, CA, UNITED STATES, published 2015 by William Heinemann.
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Seller's Description:
Supports Goodwill of Silicon Valley job training programs. The cover and pages are in very good condition! The cover and any other included accessories are also in very good condition showing some minor use. The spine is straight there are no rips tears or creases on the cover or the pages.
Add this copy of The Eureka Factor: Creative Insights and the Brain to cart. $17.61, good condition, Sold by Pearlydewdrops rated 4.0 out of 5 stars, ships from Haywards Heath, WEST SUSSEX, UNITED KINGDOM, published 2015 by William Heinemann.
Add this copy of The Eureka Factor: Creative Insights and the Brain to cart. $17.66, good condition, Sold by Anybook rated 5.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 2016 by Windmill Books.
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This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 350grams, ISBN: 9780099537373.
Add this copy of The Eureka Factor: Creative Insights and the Brain to cart. $18.11, new condition, Sold by Pumpkin Wholesale Ltd rated 4.0 out of 5 stars, ships from Abingdon, Oxon, UNITED KINGDOM, published 2015 by Cornerstone.
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New. Where do great ideas come from? What actually happens in your brain during a 'Eureka' moment? And how can we have more of them? It has been two millenia since Archimedes supposedly first shouted 'Eureka! ' as he sat in his bath. The word-Greek for 'I have found it'-captures the feeling we have all experienced during moments of sudden insight. Despite a century of scientific inquiry into the nature of these particular moments, their origin has remained a mystery. Mark Beeman and John Kounios, leading experts on the neural bases of insight and creative thinking, have conducted pioneering neuroimaging research examining brain activity at and before these moments of clarity. In The Eureka Factor they reveal exactly how sudden insights are formed in the brain, how we can increase our chances of generating them, and how they impact our thinking. Helping to unlock the mechanisms behind intuitive flashes and inspiration, this groundbreaking account not only explains the science of insight, but also describes the keys to innovation and creativity.
Add this copy of The Eureka Factor: Creative Insights and the Brain to cart. $19.04, very good condition, Sold by Pearlydewdrops rated 4.0 out of 5 stars, ships from Haywards Heath, WEST SUSSEX, UNITED KINGDOM, published 2015 by William Heinemann.
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Very good in very good dust jacket. New and unread, but a bit of damage to the top-right of the dust jacket (front cover) and some light wear to its edges.
Add this copy of The Eureka Factor: Creative Insights and the Brain to cart. $19.43, new condition, Sold by Pearlydewdrops rated 4.0 out of 5 stars, ships from Haywards Heath, WEST SUSSEX, UNITED KINGDOM, published 2015 by William Heinemann.
Add this copy of The Eureka Factor to cart. $19.99, good condition, Sold by Anybook rated 5.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 2015 by William Heinemann.
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This is an ex-library book and may have the usual library/used-book markings inside. This book has hardback covers. In good all round condition. Dust Jacket in good condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 700grams, ISBN: 9780434019823.
Add this copy of The Eureka Factor: Creative Insights and the Brain to cart. $41.38, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2015 by William Heinemann.
