The Eighth Criteria, Market Focus, is the missing piece in the Baldrige Criteria for Performance excellence. The Eighth Criteria gives marketing professionals the means to improve productivity, overall performance, and helps you create strategic planning processes that lead directly to improvements in bottom line results. The Eighth Criteria can also help overcome the divide that exists between business owners and senior executives who often make critical strategic decisions that directly affect marketing but who fail to ...
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The Eighth Criteria, Market Focus, is the missing piece in the Baldrige Criteria for Performance excellence. The Eighth Criteria gives marketing professionals the means to improve productivity, overall performance, and helps you create strategic planning processes that lead directly to improvements in bottom line results. The Eighth Criteria can also help overcome the divide that exists between business owners and senior executives who often make critical strategic decisions that directly affect marketing but who fail to effectively communicate these decisions or fully appreciate the role that marketing plays in their own organization.
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Add this copy of The Eighth Criteria: Market Focus to cart. $20.57, new condition, Sold by Ingram Customer Returns Center rated 5.0 out of 5 stars, ships from NV, USA, published 2017 by Lulu.com.
Add this copy of The Eighth Criteria: Market Focus to cart. $45.62, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2017 by Lulu. com.