Offers over 70 template charts, forms and sample letters for immediate use for the direct mail campaign. In-depth coverage includes locating prime products; calculating costs and break-even points; obtaining the best printing and advertising values; how to design effective promotions; finding and testing lists; handling shipping delays and refunds and much more.
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Offers over 70 template charts, forms and sample letters for immediate use for the direct mail campaign. In-depth coverage includes locating prime products; calculating costs and break-even points; obtaining the best printing and advertising values; how to design effective promotions; finding and testing lists; handling shipping delays and refunds and much more.
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Add this copy of The Complete Direct Marketing Sourcebook: a Step-By to cart. $3.18, very good condition, Sold by ThriftBooks-Reno rated 5.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published 1992 by Wiley.
Add this copy of The Complete Direct Marketing Sourcebook: a Step-By to cart. $3.18, very good condition, Sold by ThriftBooks-Dallas rated 4.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 1992 by Wiley.
Add this copy of The Complete Direct Marketing Sourcebook: a Step-By to cart. $3.18, fair condition, Sold by ThriftBooks-Baltimore rated 4.0 out of 5 stars, ships from Halethorpe, MD, UNITED STATES, published 1992 by Wiley.
Add this copy of The Complete Direct Marketing Sourcebook: a Step-By to cart. $5.99, good condition, Sold by Wonder Book - Member ABAA/ILAB rated 5.0 out of 5 stars, ships from Frederick, MD, UNITED STATES, published 1992 by Wiley.
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Seller's Description:
Good. Good condition. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains.
Add this copy of The Complete Direct Marketing Sourcebook: a Step-By to cart. $6.24, good condition, Sold by P Peterson Bookseller rated 5.0 out of 5 stars, ships from Osseo, WI, UNITED STATES, published 1992 by Wiley Publishing.
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Seller's Description:
Good. No Jacket. Book. 4to-over 9¾"-12" tall. There is a set of initials on the top of the first page and I saw one page with a margin mark. The cover has some small corner creases.
Add this copy of The Complete Direct Marketing Sourcebook: a Step-By to cart. $13.61, very good condition, Sold by ThriftBooks-Dallas rated 4.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 1992 by Wiley.
Add this copy of The Complete Direct Marketing Sourcebook: a Step-By to cart. $19.97, like new condition, Sold by Basement Seller 101 rated 5.0 out of 5 stars, ships from Cincinnati, OH, UNITED STATES, published 1992 by Wiley.
Add this copy of The Complete Direct Marketing Sourcebook: A Step-By to cart. $20.00, new condition, Sold by Litwomen rated 5.0 out of 5 stars, ships from Cranston, RI, UNITED STATES, published 1992 by Wiley.
Add this copy of The Complete Direct Marketing Sourcebook: a Step-By to cart. $31.73, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 1992 by Wiley.
Add this copy of The Complete Direct Marketing Sourcebook: a Step-By to cart. $39.80, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 1992 by Wiley.
