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The Brand Called You: Make Your Business Stand Out in a Crowded Marketplace

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The Brand Called You: Make Your Business Stand Out in a Crowded Marketplace - Montoya, Peter, and Vandehey, Tim
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This step-by-step guide for professionals looking to develop a strong company brand teaches the vital principles and skills of personal branding, including how to craft an emotionally resonant message, create top-quality branding tools, and attract a constant flow of business.

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The Brand Called You: Make Your Business Stand Out in a Crowded Marketplace 2008, McGraw-Hill Companies, New York, NY

ISBN-13: 9780071597500

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