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Tap: Unlocking the Mobile Economy

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Tap: Unlocking the Mobile Economy - Ghose, Anindya
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How the smartphone can become a personal concierge (not a stalker) in the mobile marketing revolution of smarter companies, value-seeking consumers, and curated offers.

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Tap: Unlocking the Mobile Economy 2018, MIT Press, Cambridge

ISBN-13: 9780262536059

Trade paperback

Tap: Unlocking the Mobile Economy 2017, MIT Press, Cambridge

ISBN-13: 9780262036276

Hardcover

Tap: Unlocking the Mobile Economy 2017, Brilliance Audio

ISBN-13: 9781536691047

MP3 format