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Strategy in Emerging Markets: Telecommunications Establishments in Europe

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Strategy in Emerging Markets: Telecommunications Establishments in Europe - Pehrsson, Anders
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Markets which have been previously out-of-reach for companies other than monopolies or other protected firms, are increasingly being opened up to new entrants. Greater competitive pressure implies that more sophisticated business strategies must be formulated by all companies cooperating in emerging markets. This book focuses on strategy in emerging telecommunications markets in a liberalized Europe, particularly in the UK and Sweden. The book provides: * a literature review and applications of strategy concepts and key ...

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Strategy in Emerging Markets: Telecommunications Establishments in Europe 2013, Routledge, London

ISBN-13: 9780415868266

Paperback

Strategy in Emerging Markets: Telecommunications Establishments in Europe 2001, Routledge, Oxford

ISBN-13: 9780415270526

Hardcover