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Strategy: Core Concepts, Analytical Tools, Readings with Online Learning Center with Premium Content Card

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Strategy: Core Concepts, Analytical Tools, Readings with Online Learning Center with Premium Content Card - Thompson, Arthur A, and Gamble, John E, and Strickland, A J
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Presented in a way that students can understand and apply to business cases and problems, this text offers a concise and user-friendly presentation of strategic management. It features a presentation of Porter's Five-Forces model and globally competitive markets, and first-rate coverage of strategy execution and the drive for operating excellence.

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Strategy: Core Concepts, Analytical Tools, Readings with Online Learning Center with Premium Content Card 2005, Irwin/McGraw-Hill, London

ISBN-13: 9780073203348

2nd Revised edition

Unknown binding