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Strategic Management in Construction

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Strategic Management in Construction - Langford, David, and Male, Steven
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This book reviews the general theory of strategy, relates it to the particular circumstances of the construction industry, and shows how it can be applied in practice. It brings together ideas from economics, marketing, management, business and politics to develop strategic management for both contractors' firms and the associated professions. Substantial changes have occurred in the industry since the book was first published in 1991. This Second Edition reflects the major developments that have followed the Latham and ...

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Strategic Management in Construction 2001, Wiley-Blackwell

ISBN-13: 9780632049998

2nd Revised edition

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