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Sports Business Unplugged: Leadership Challenges from the World of Sports

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Sports Business Unplugged: Leadership Challenges from the World of Sports - Burton, Rick, and O'Reilly, Norm
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For more than seven years, the incisive commentary of Burton and O'Reilly has graced the pages of Sports Business Journal, the industry's leading trade journal. Now, fifty of their most recent columns are collected in one volume, providing thoughtful and deeply knowledgeable insight into many of the industry's most contentious issues. Covering an era in sports that has experienced rapid change, the authors discuss such topics as gender equity, corporate sponsorship, collegiate athletics, diversity, and the future of ...

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Sports Business Unplugged: Leadership Challenges from the World of Sports 2016, Syracuse University Press, Syracuse

ISBN-13: 9780815634768

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