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Snow Business: A Study of the International Ski Industry

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Snow Business: A Study of the International Ski Industry - Hudson, Simon, Dr.
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This is the first book on the international skiing industry to place an emphasis on European issues. Rather than highlighting the art of skiing, Snow Business looks into the industry dynamics. Packed with new research and statistical information, as well as case studies from Europe and North America, the book gives a highly readable account of the growth of the ski industry and its prospects for the future.

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Snow Business: A Study of the International Ski Industry 2010, Cengage Learning

ISBN-13: 9780304704712

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