This book will help small business owners and marketers feel comfortable using social media to promote their businesses, regardless of their past experiences or level of expertise. Social networking plus small business is a slam dunk! Small Business Smarts: Building Buzz with Social Media explains why that's so and helps small business owners decide whether social media tools are right for them. Assuming the answer is yes, the book offers concrete advice and implementation suggestions that make using tools to start ...
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This book will help small business owners and marketers feel comfortable using social media to promote their businesses, regardless of their past experiences or level of expertise. Social networking plus small business is a slam dunk! Small Business Smarts: Building Buzz with Social Media explains why that's so and helps small business owners decide whether social media tools are right for them. Assuming the answer is yes, the book offers concrete advice and implementation suggestions that make using tools to start building word-of-mouth quick and easy. Built around actual success stories from small businesses, such as the Roger Smith Hotel, Dutch Bros. Coffee, Cafe Yumm, and the Tattered Cover Bookstore, the book illustrates how different social media can help achieve different business goals, how the Internet can be used to "listen" to customers, how networks and relationships are built online for both B2C and B2B, and how effective messages can generate awareness and attract customers. Measurement strategies and techniques for a social media audit are included. For the complete novice, step-by-step instructions on getting started with popular social media applications are provided as well. Interviews with 25 small business owners and marketers detailing how they are using social media successfully right now An evaluation tool and example spreadsheets for conducting a social media audit Call-outs that show how different types of businesses can implement various marketing ideas Action-item tips that can be used in online messaging today
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Add this copy of Small Business Smarts: Building Buzz With Social Media to cart. $4.19, very good condition, Sold by Suffolk Books rated 5.0 out of 5 stars, ships from center moriches, NY, UNITED STATES, published 2011 by Praeger.
Add this copy of Small Business Smarts: Building Buzz With Social Media to cart. $5.99, like new condition, Sold by St. Vinnie's Books rated 5.0 out of 5 stars, ships from Eugene, OR, UNITED STATES, published 2011 by Praeger.
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Like New. Hardcover 100% of proceeds go to charity! Clean copy with no writing, notes, creases or highlighting. Item may have been opened and read, but signs of use are minimal.
Add this copy of Small Business Smarts: Building Buzz With Social Media to cart. $5.99, very good condition, Sold by HPB-Emerald rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2011 by Praeger.
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Add this copy of Small Business Smarts: Building Buzz With Social Media to cart. $33.18, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2011 by Praeger.
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Add this copy of Small Business Smarts: Building Buzz with Social Media to cart. $50.24, like new condition, Sold by GreatBookPrices rated 4.0 out of 5 stars, ships from Columbia, MD, UNITED STATES, published 2011 by Praeger.
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Fine. Glued binding. Cloth over boards. With dust jacket. 200 p. Contains: Unspecified, Tables, black & white. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.